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Cubeyou Marketing

Recent Posts

TV Drama Affinity Rankings Jan - June 2018

Crime shows and thrillers. Sci-fi and dystopian fantasies. Of more than 200 TV dramas that premiered during the first half of 2018, which shows bring out the fanatic fans? Cubeyou's inaugural Affinity Rankings show that The Bold TypeThe Fosters and 13 Reasons Why enjoy the strongest interest among women 18-49, whereas Into The Badlands, The Flash and The Expanse rank highest among men 18-49.

Posted by Cubeyou Marketing on Oct 12, 2018 6:29:27 AM
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Topics: Report, Media

Creating Personas With (Big) Psychographic Data

Subaru and pet lovers. Bud Light and Game of Thrones fanatics. IHOP and burger fans. This educational webinar explores how to apply psychographic data and interest-based audience segmentation to develop more accurate personas and make the right marketing decisions. 

Posted by Cubeyou Marketing on Sep 24, 2018 4:03:25 PM
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Topics: Webinar, Segmentation Analysis, Presentation

Audience Insights: 70th Primetime Emmy Nominees

Roll out the red carpet and Cubeyou audience insights! The 70th Primetime Emmy Awards will air Monday, September 17th to honor the best primetime shows on television.
Posted by Cubeyou Marketing on Aug 30, 2018 1:03:39 PM
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Topics: New Business Pitch

Pitch Brief: Ruby Tuesday

Ruby Tuesday, Inc., which owns and operates 596 casual dining restaurants, went private following an acquisition by NRD Capital in December 2017, and hired a new CEO Ray Blanchette in January 2018 to embark on a turnaround strategy. With these big changes well under way, Ruby Tuesday might be ripe for a creative assessment.

Posted by Cubeyou Marketing on Aug 23, 2018 10:30:44 AM
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Topics: New Business Pitch

Social Fans vs. Buyers. What Gives?

Despite marketers' enormous efforts spent on engaging with consumers on social media, there has been very little data about how this translates into real-world product purchase and consumption. How do you correlate consumer interests online to what really matters: product purchase and consumption?

Posted by Cubeyou Marketing on Jul 19, 2018 10:59:11 AM
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Topics: Knowledge

The Data-Driven Father’s Day Gift Guide

With Father’s Day right around the corner, the pressure is on to find a gift that your dad will actually want. If you’re like the rest of us, this is no easy task.

Posted by Cubeyou Marketing on Jun 15, 2018 5:06:48 PM
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Topics: Knowledge, Infographic, Segmentation Analysis